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Storytelling School

Famous people who wear the same clothes every day

Why do they do that? Is there even a special style of it?
Author of the article: Tatiana Zhakova
Journalist, linguist, teacher of storytelling with 10 years of experience
In 2015 she created and promoted her project about Nizhny Novgorod,, after which she created a course called "Storytelling: How to Tell Your Story" based on it. Over 4,000 students have taken the course.

A linguist by education, she quickly masters new areas. Now she is actively studying screenwriting and storytelling in movies/serials, and writes about it in her project's blog.
There is a certain category of famous and great people who wear the same thing all the time. And at conferences, and with their families, and on vacation. And in every picture, in general, the same. Although it would seem that there is so much money to be made, you could change into something unique every day.

Why is it so? What do they mean by that?

Yes, indeed, there is a certain sense in this strategy of behavior. The whole point is that these characters adhere to the normcore style, and it perfectly harmonizes with their life values, attitudes and lifestyle.
What is normcore?
Normcore is a hybrid of "normal" and "hardcore. It is based on the rejection of extravagance and attempts to stand out from the crowd. A person who wears clothes in this style as if he is saying that he does not stand out, he is the same as everyone else.

On the other hand, normcore is a certain attitude that what a person has inside, his soul and his intellectual preferences are much more important than the outer shell. It is as if he is showing that his thoughts are occupied with much greater things than picking out a dress for the evening.

So who among the famous people is a "normcore ambassador"?

Steve Jobs

The famous creator of Apple and simply one of the wisest people of our time has always remained true to himself. A black turtleneck, jeans, New Balance sneakers - that's all he needed to get out of the house every day. Oh, and the latest iPhone, of course.

That said, the kits he wore year after year were of good quality and far from modestly priced. There is even a story of how Steve Jobs once bought a batch of 100 black Dolce & Gabbana diving suits at a time - he liked them so much.

Karl Lagerfeld

Karl not only led the Chanel fashion house, he also upheld the values of sophistication and beauty in his attire with his whole appearance. The unchanging black suit and glasses were always his trademark, even when he gained 30 kilos and then lost weight back, stating that always being in shape to fit into his pants was one of his life's main values. So he ate vegetables for the rest of his life.

Carl in general was a very peculiar man, but very talented, which is for sure. He also had a very high opinion of himself and perhaps this dictated his choice of style.

Mark Zuckerberg

Facebook creator Mark Zuckerberg, despite his age and position in society, looks like an eternal student. A gray T-shirt, jeans, sometimes a sweatshirt (it gets cold).

Zuckerberg himself is well aware of this and even jokes about it, posting on Instagram pictures of ten gray T-shirts with the caption "Hmm, what should I wear..."

Probably, the billionaire likes the convenience and functionality of his bow, as well as not wanting to be steamed and distracted daily by his appearance.

Dolce & Gabanna

The most unexpected guests of my selection.

You know that Domenico Dolce and Stefano Gabbana create simply amazing, bright, crazy and outrageous outfits, right? I mean, you see the compatibility of the incompatible - that's them.

But they do not like to diversify their closet. And they almost always wear monochrome, either sporty or formal.

Apparently, they take a break from the riot of colors in their creativity.

Alla Pugacheva

Well, our Russian diva Alla Pugacheva is also in my chart!

Don't you remember her permanent black hoodie, in which she always appeared in the 2000's? This can be explained by the lush figure, but even after losing weight, she remained faithful to her choice - the dress is now more fitted, but still black.

Perhaps so the actress was more comfortable in his concert activities, created a certain necessary image, and black, they say, repels the negative energy from the person wearing it.